How to Choose Your Genre to Find Your Audience

How to Choose Your Genre to Find Your Audience
August 26, 2017 No Comments » OWS Features, Special Feature, Writing Advice Melinda Harmon

Deciding how to choose your genre as an author is a very important factor in your road to success. You have to be sure that there is a market for it and that you will be able to deliver. There is no right or wrong choice in general, but rather a right or wrong choice for you as an individual. This is why it is important to know what you love to write about before you can go any further. If you are stuck at this point, I have some tips that might help you get to a conclusion.

Know your audience

Take a minute and imagine what your potential readers look like, who they are and what they are looking for. Put yourself in their shoes and spend a day in their lives if you can. You don???t have to physically do so, but let your imagination take you there. Are your readers??? professionals looking for intellectual information or are they teenagers trying to find a story they can relate to? If you know your audience, you will be able to cater for their needs.

Popular genres

You cannot make a decision on what genre to choose if you do not know what your options are. Are you a hopeless romantic or does crime novels interest you the most? Make sure that you are comfortable with your choice before you commit. Do not let the fear of the unknown hold you back from the direction you want to follow. You can always do some rephrasing online if you are a little unfamiliar with some writing styles. Look at the bestselling list and see what genres appear most. These are probably what the readers love. Try and fit into the top bracket of genres on the best sellers list, unless you are sure of what you want to write about.


After you have done all your research, it is time to commit to the choice you???ve made. If you pick the correct genre and you absolutely love it, you will be able to stay with it for long-term. Do not let other authors??? writing sway you to and fro. Read as many book within the chosen genre and take note of important points. Being an author is more than just putting pen to paper. It is a business and you need to be willing to put the hard work in and lay your foundation. When you write your first book in a specific genre, you should be able to see it through and stay within the set choice. This is how you become a successful author, because people need to know what they can expect from your work.

Remembering you

When you are no longer alive, what would you want people to remember you by? When you come to this conclusion, you have found your genre. Do you want to fill people???s minds with hope of finding true love, or do you want to take them to a world of mystery where nothing is real? What is your main purpose as a writer and what is your end goal? These questions are important if you want to make an impact in today???s world. You surely don???t want to be a forgotten author, but rather remembered for exactly who you were. If you have the ability to think that far, you will surely become a successful author, because you know who you are and who you want to be remembered as.


At some point, you are going to have to start writing and it is not a quick job. We are so lucky to live in these times as we have so many tools available to us. You can find a rephrase tool online and a grammar checker. Being a writer has never been such a perfect choice. Start writing and commit to see the entire process through. There are going to come times when you are probably going to want to give up, but you have to take it till the last word. How many authors have started books and never finished it? That is not going to be you. Now rephrase sentences online with your tools, check your grammar and spelling, and send that novel in for review.


You have it in you to become a bestselling author. It does take a lot of patience at times, but you are not going to let time come between you and your dream. Believe in your abilities and do not let a negative response make you quit. Some of the most popular authors had to go through a lot of rejections before they reached success. Be persistent and see this journey through. Do not ever tell yourself that you are not good enough, because you are.

Melinda Harmon Melinda Harmon is a content manager and an amateur writer. She specializes on writing useful posts about writing, writing tools, and how to improve writing skills. Melinda dreams of publishing her own book and helping people know more about writing.

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