How To Use Twitter To Sell More Books #1
My publisher recently sent me an email with an article (How To Use Twitter To Sell More Books) in the body. I thought it was an interesting read but left me with questions. So, here we are with a new series. I don’t know the exact addy for the article but I do know it is on BookMarketingTools.com blog.
With any luck, I might be able to do the same with other media sites. I know what she (publisher) is doing. Getting me ready to market, Shark Bait, my latest novel that is finally coming to fruition. I still have Crystal Unicorns on Amazon.
Sell More On Twitter
#1: Be Engaged
I tend to just like and retweet. And, of course, put up my promotional material. (which I need to do more often) The author suggests that you have to get more involved. Start conversations, especially with people who contact you (the @________) or react to your posts. Jump into others conversations.
You were brave enough to write a story; you have to be brave enough to get in there with people and spread your name around. Yes, I said brave. You might not even admit it to yourself but you took nothing but an idea and created a book. Now is the time to shine and share.
My area of least knowledge. I’ve been over at Twitter playing with the hashtags already there. Haven’t tried creating one although I can see its potential if you can grab people’s attention. In this age of automatic info, I suggest eye-catching and to the point. Catch the hashtags that are aimed at the writing community and hop on. Get your name in their feed. The more they see you, the more you will stick in their brain.
#3: Build a Stockpile of Images
Images do NOT apply toward character count. Tweets with images can get up to 300 percent more engagement than those without. People just Luuuuuv pictures. It is well known in advertising that putting children or baby animals (I’ve seen ducklings, puppies, kittens) in a commercial will increase the audience and sales of the item they are hawking. Now if you are writing a horror novel, baby Cujo might not be the right image but you can put whatever you want. Don’t forget the freebie image sites like Google to add to your inventory.
I’ll pick up next week with more. In the meantime, please send me any tips you have that might go along with these.
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